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Link Building Tactics That Still Work in 2021

<a href="">link building</a> Strategies – <a href="">Backlink Works</a>

link building Strategies

Welcome to this comprehensive guide on link building strategies, brought to you by Backlink Works. In this article, you will learn about various effective strategies to improve your website’s online visibility and rankings through quality backlinks.

1. Guest Blogging

Guest blogging is a widely-used strategy to build backlinks and enhance your website’s authority. Start by identifying authoritative blogs and websites that are relevant to your niche. Reach out to them with high-quality content proposals that can add value to their readers, while allowing you to include a backlink to your website in return.

Ensure that the guest blog post is well-written, informative, and engaging. This will not only attract more traffic to your website through the backlink, but it will also establish your brand as an industry expert.

2. Broken link building

Broken link building is an effective method to acquire valuable backlinks. Identify websites that are relevant to your industry and have broken links on their pages. Reach out to the webmaster and inform them about the broken link, offering your own content as an alternative replacement.

By offering a helpful solution, you increase the chances of the webmaster accepting your proposal and replacing the broken link with a link to your website. This strategy not only helps you acquire backlinks but also assists website owners in fixing their broken links.

3. Resource Page link building

Many websites have resource or links pages that list useful content and relevant websites to their audience. Research and find such resource pages that are relevant to your niche. Reach out to the webmasters and inform them about your high-quality content or website that could be a valuable addition to their resource page.

Remember to personalize your outreach and explain why your content is of high value to their audience. By providing a convincing argument, you increase the likelihood of having your link added to their resource page.

4. Influencer Outreach

Influencer outreach involves contacting influential individuals or organizations within your industry to build relationships and acquire backlinks. Identify key influencers in your niche and connect with them through social media or email.

Engage with their content, share their posts, and provide valuable insights. This will help you to establish yourself as a trusted follower. Once you have built a relationship, kindly request them to consider linking to your website. Influencers’ endorsements can significantly boost your website’s credibility and visibility.

5. Content Creation and Promotion

Creating high-quality, informative, and shareable content is one of the most effective link building strategies. Develop content that is valuable to your target audience and stands out from the competition. This could include articles, infographics, videos, or case studies.

Promote your content through various channels, including social media, email marketing, and industry forums. The more exposure your content receives, the higher the chances of it being shared and linked to by other websites.


Implementing effective link building strategies is crucial for improving your website’s visibility and search engine rankings. Backlink Works offers various strategies to help you build quality backlinks, including guest blogging, broken link building, resource page link building, influencer outreach, and content creation and promotion.

Remember, building quality backlinks takes time and effort. Focus on creating valuable content, building relationships, and reaching out to authoritative sources in your industry. With consistent effort, your website’s online presence will steadily grow, leading to increased organic traffic and success.

Frequently Asked Questions (FAQs)

Q: How long does it take to see results from link building?

A: The time it takes to see results from link building can vary depending on several factors, such as the competitiveness of your industry, the quality of your backlinks, and the consistency of your efforts. Generally, it may take several weeks or months to notice significant improvements in search engine rankings.

Q: Is it essential to focus on building high-quality backlinks?

A: Yes, it is crucial to prioritize quality over quantity when it comes to backlinks. Search engines value high-quality, relevant, and authoritative backlinks. It’s better to have a few quality backlinks from reputable websites than numerous low-quality ones.

Q: How can Backlink Works help with my link building efforts?

A: Backlink Works is a leading provider of link building solutions. We offer various services, including guest blogging outreach, broken link building, and influencer outreach. Our dedicated team of experts will assist you in developing an effective link building strategy tailored to your specific needs, helping you acquire valuable backlinks and improve your website’s online presence.