Asustek computer Inc., commonly referred to as Asus, is a Taiwanese multinational computer and phone hardware and electronics company. IT was founded on April 2, 1989, by four former Acer engineers – Ted Hsu, M.T. Liao, Wayne Hsieh, and T.H. Tung. The company’s headquarters is located in Taipei, Taiwan, and IT has numerous subsidiaries and divisions around the world. Asus has successfully established itself as a leading manufacturer of motherboards, laptops, smartphones, tablets, and other computer peripherals. With a strong focus on innovation and quality, Asus has managed to carve out a niche for itself in the highly competitive technology industry.
Asus started its journey as a motherboard manufacturer, concentrating primarily on producing motherboards for third-party companies such as IBM and Compaq. IT wasn’t until 1995 that Asus released its own branded motherboards, which quickly gained popularity among computer enthusiasts and gamers due to their superior quality and performance. By consistently delivering cutting-edge technology and reliability, Asus quickly became a trusted name in the computer hardware market.
In the early 2000s, Asus expanded its product portfolio by venturing into the laptop market. The company’s laptops gained recognition for their sleek designs, powerful specs, and affordability. Asus introduced several innovative features to its laptop lineup, such as the first netbook, the Eee PC, which revolutionized the portable computing industry. The Eee PC’s compact size, low price point, and long battery life made IT a standout product in the market.
Asus continued to expand its reach by branching out into the smartphone and tablet markets. In 2014, Asus launched the ZenFone series of smartphones, which were highly praised for their exceptional performance and affordable price tags. The ZenFone series allowed Asus to establish itself as a strong competitor in the highly competitive smartphone market.
Asus’s commitment to innovation has driven the company to continuously push boundaries and explore new technologies. In recent years, Asus has focused on developing gaming-centric products under its Republic of Gamers (ROG) brand. ROG laptops, desktops, and accessories have gained a loyal following among gamers worldwide. Asus has also invested in virtual reality (VR) and augmented reality (AR) technology, releasing innovative VR headsets and AR-enabled smartphones.
Throughout its history, Asus has received numerous accolades for its products. The company has won many prestigious awards, including the iF Design Award, Red Dot Design Award, and Taiwan Excellence Award. These recognitions are a testament to Asus’s dedication to delivering innovative and high-quality products that meet the needs and expectations of consumers.
FAQs:
Q: When was Asus founded?
A: Asus was founded on April 2, 1989.
Q: Who are the founders of Asus?
A: Asus was founded by Ted Hsu, M.T. Liao, Wayne Hsieh, and T.H. Tung.
Q: Where is Asus headquartered?
A: Asus’s headquarters is located in Taipei, Taiwan.
Q: What products does Asus manufacture?
A: Asus manufactures a wide range of products, including motherboards, laptops, smartphones, tablets, and computer peripherals.
Q: What is the Republic of Gamers (ROG) brand?
A: ROG is a brand under Asus that focuses on developing gaming-centric products, including laptops, desktops, and accessories.
Q: Has Asus won any awards?
A: Yes, Asus has received several awards, including the iF Design Award, Red Dot Design Award, and Taiwan Excellence Award.
Q: What are some of Asus’s notable innovations?
A: Asus is known for introducing the first netbook, the Eee PC, as well as developing gaming-centric products and investing in virtual reality and augmented reality technology.
Q: What is the ZenFone series?
A: The ZenFone series is Asus’s line of smartphones, known for their exceptional performance and affordable price tags.